Downtown Calgary


by Calgary Downtown Association

Calgary Downtown Association is pleased to pilot COREAdopt YYC, a program designed to empower small businesses to thrive in the digital landscape.  

Participating member businesses may also be eligible to receive a micro-grant of $2,500 for costs related to the implementation of digital marketing strategies and adoption of e-commerce platforms. 

COREAdoptYYC is a pilot program.  

Access is limited and available on a first-come, first-serve basis.

What We Do

COREAdopt YYC provides free one-on-one assistance and tailored support to address the unique digital needs of eligible small businesses. 

Participating businesses will receive a thorough digital assessment that evaluates your current online presence, digital marketing strategies, and overall digital capabilities. A final report will provide personalized recommendations and guidance to enhance your digital presence and maximize your success in the digital landscape. 

This can include but is not limited to: 

  • Simplified SEO 
  • Branding Basics
  • Social Media 101 – support, best practices, advertising, and more 
  • Email Marketing Essentials

Program Criteria

To qualify for the program, businesses must meet the following requirements:

  • Located in the Calgary Downtown Association boundaries* 
  • Registered business  
  • Businesses with 0-49 employees 
  • Can be accessed by end use consumers or provide in-person services to consumers 
  • Retail, Commercial, Non-Profit 
*Calgary Downtown Association boundaries are 3 Street SE, 14 Street SW, The Bow River to the north, and the CPR tracks to the south.

The following types of bussinesses are ineligible:

  • Franchises, Charitable trusts 
  • A brokerage firm and their agents (real estate, investment, insurance, etc.)
  • Representatives of multi-level marketing companies 
  • Wholesale or distribution businesses    

Please view grant requirements and FAQ's below.

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